Course Syllabus

Module : 1 Hours: 20 hrs (4hrs each week)

Tourism concept and impact:
definition and historical development of tourism, career prospects in travel and tourism industry,types of tourists( visitors, excursionist), types and forms of tourism,tourism marketing, travel and tourism management, tourism system: nature, characteristics.

Module : 2 Hours: 20 hrs (4hrs each week)

Domestic and International tourism:
domestic: features, patterns of growth international: tourist generating and destination tourism motivation and factors

Module : 3 Hours: 15hrs (4hrs each week)

Tourism organization:
objectives and role of ITDC,IRCTC,TFCI. An overview of national and international organization and association: IATO,TAAI,WTO,IATA

Module : 4 Hours: 15hrs (4hrs each week)

Understanding of built heritage:
ancient, medieval and modern architecture

Module : 5 Hours: 15hrs (4hrs each week)

Special interest tourism products and Performing art of India:
classical dances, folk dances and folk culture Handicrafts and textiles of India, Fairs and Festivals of India

Module : 6 Hours: 10 hrs (4hrs each week)

Tourism Impacts Positive and Negative Impacts of Tourism:
Economic, Socio-Cultural, and Environmental Impact

Module : 7 Hours: 15 hrs (4hrs each week)

Communication Skill

Reading list:
1. A.k. Bhatia: Introduction to tourism
2. Pran Nath Seth: Successful tourism Management
3. Mill RC and Morrison: Tourism System
4. A.L. Basham: A Cultural History of India